{"id":664,"date":"2017-11-30T23:33:11","date_gmt":"2017-11-30T23:33:11","guid":{"rendered":"http:\/\/gt-host.com\/wpen\/?p=664"},"modified":"2017-11-30T23:33:11","modified_gmt":"2017-11-30T23:33:11","slug":"microsoft-launches-location-based-services-for-azure-with-tomtom","status":"publish","type":"post","link":"https:\/\/gt-host.com\/wpen\/2017\/11\/30\/microsoft-launches-location-based-services-for-azure-with-tomtom\/","title":{"rendered":"Microsoft launches location based services for Azure with TomTom"},"content":{"rendered":"<div class=\"entry-summary\">\n<p style=\"margin: 20px 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.06em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">Partnership is aimed at providing cloud integrated services to enterprises that want to track their assets.<\/p>\n<\/div>\n<div class=\"post-thumbnail\">Tech giants Microsoft announced their partnership with Dutch traffic navigating and monitoring company TomTom, to empower companies with tracking abilities on their cloud based platform Azure. This partnership, Microsoft says, seeks to provide cloud developers important geographic data across logistics, automotive, urban planning and retail industries in a bid to empower smart cities with IoT (Internet of Things).<\/div>\n<div class=\"entry-content\">\n<p style=\"margin: 20px 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.05em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">On asking why TomTom were chosen as partners, Sam George, Partner Director of Azure IoT commented:<\/p>\n<blockquote style=\"margin: 1.5em 10px; padding: 0.5em 10px; border-width: 0px 0px 0px 7px; border-image: initial; outline: 0px; vertical-align: baseline; background: #f5f5f5; color: #777777; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 14px; line-height: 23px; font-family: montserratregular, sans-serif; quotes: '\u201c' '\u201d'; border-color: initial initial initial #cccccc; border-style: initial initial initial solid;\">\n<p style=\"margin: 10px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.2em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">TomTom equips us with the infrastructure to provide updates quickly and incrementally to our customers, enabling us to provide the most up-to-date information. We\u2019re excited about this partnership and the benefits it will bring to our millions of Azure users as well as the impact this will have in advancing the technological future forward.<\/p>\n<\/blockquote>\n<p style=\"margin: 20px 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.05em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">George\u2019s thoughts were echoed by Anders Truelsen, Managing Director of BU Licensing. He added:<\/p>\n<blockquote style=\"margin: 1.5em 10px; padding: 0.5em 10px; border-width: 0px 0px 0px 7px; border-image: initial; outline: 0px; vertical-align: baseline; background: #f5f5f5; color: #777777; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 14px; line-height: 23px; font-family: montserratregular, sans-serif; quotes: '\u201c' '\u201d'; border-color: initial initial initial #cccccc; border-style: initial initial initial solid;\">\n<p style=\"margin: 10px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.2em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">Location is increasingly becoming an essential component to monitor, analyze and optimize the vast amount of connected devices. Adding location based services to Azure will create a more fluid and flexible platform for developers to build and manage these location-aware applications. We\u2019re excited to be working with a company like Microsoft to make our data more accessible than ever.<\/p>\n<\/blockquote>\n<p style=\"margin: 20px 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent; font-style: normal; font-variant: normal; font-weight: 400; font-stretch: normal; font-size: 1.05em; line-height: 1.95em; font-family: 'Noto Serif', serif; color: #444444;\">The partnership between Microsoft and TomTom was first announced in December last year and evangelists say that customers will benefit from TomTom\u2019s accurate hyper-location data to hundreds of connected devices.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Partnership is aimed at providing cloud integrated services to enterprises that want to track their assets. Tech giants Microsoft announced their partnership with Dutch traffic navigating and monitoring company TomTom, to empower companies with tracking abilities on their cloud based platform Azure. This partnership, Microsoft says, seeks to provide cloud developers important geographic data across logistics, automotive, urban planning and retail industries in a bid [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[18],"tags":[],"_links":{"self":[{"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/posts\/664"}],"collection":[{"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/comments?post=664"}],"version-history":[{"count":1,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/posts\/664\/revisions"}],"predecessor-version":[{"id":666,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/posts\/664\/revisions\/666"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/media\/665"}],"wp:attachment":[{"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/media?parent=664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/categories?post=664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gt-host.com\/wpen\/wp-json\/wp\/v2\/tags?post=664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}